As the bottl water business continu...

As the bottl water business continues to climb to more than $15 billion, the category is alive with freshs and innovation. Putting water in consumers' hands whenever and wherever they want or ne it, once-small regional brands are extending their grasp forward the country, and bigger players are further infiltrating fresh venues, outlets and markets. And while maintaining a focus upon the goal of providing refreshingly simple bottl water effects manufacturers are "thinking out of the bottle" to create value-added produces that complement traditional products.

* Covering topics that include pricing and consolidation to innovation and events to come ...