1 THE COCA-COLA CO >From do job...

1 THE COCA-COLA CO

>From do job-work cuts throughout North America in the beginning of the year to anti-American sentiment bringing down sales across the globe, The Coca-Cola Co experienced a factious 2003. In the United States, the los of 1000 work at jobss and reorganization of the company's bottle/can, fountain and Minute Maid outcome divisions were only part of the challenges Coca-Cola faced in 2003 The company also experienced a number of organizational changes, naming Steve Heyer president and chief operating officer, and Daniel Palumbo chief marketing officer, and later, senior vice president in 2003 And Chairman Doug Daft's imminent retirement